Knowledge

The Digital Product Passport

Written by Maud Koelman | Jan 16, 2025 8:24:09 AM


What is the Digital Product Passport?

The Digital Product Passport (DPP) is a powerful tool that tracks a product’s entire lifecycle. It includes details like where the product comes from, how it’s made, and its environmental impact. DPP gives consumers clear information to make better choices and helps businesses prove their commitment to sustainability while improving supply chains.

 

How to implement the Digital Product Passport

First, you start of with collecting data. Gather details about the product, such as material sources, production methods, and environmental effects. Next, you use blockchain technology to securely store this data so it’s tamper-proof and accessible. Add QR codes, barcodes, or RFID tags to products. These codes let consumers access the DPP using their smartphones. When scanned, the QR code shows information about the product’s lifecycle, including how to recycle it. Add updates, like repair records or recycling details, to ensure the DPP stays accurate and relevant.

 

When will the Digital Product Passport be available?

The European Union plans to require Digital Product Passports by this year, 2025. This regulation means products sold in the EU must have detailed digital records of their lifecycle. It’s part of the EU’s big push for sustainability through the European Green Deal and Circular Economy Action Plan (CEAP).

DPPs will first be used in these key markets:

  • Food, consumer electronics, and packaging

  • Construction and textiles

  • Electric and industrial vehicle batteries

Other regions are expected to follow, as the benefits of DPPs become clear: more transparency, stronger consumer trust, and better sustainability practices.

The benefits of the Digital Product Passport

As consumers start to expect more, businesses must evolve. The DPP offers several key benefits that can help you enhance your online store. It can help you boost transparency so you can earn trust by sharing verified product information. Next, you can show your commitment in reducing environmental impact and improve your operations. Lastly, you are able to create more engagement when offering a better, more interactive customer experience that builds loyalty. 

 

Memo, your partner for a sustainable future

At Memo, we are here to help your business thrive in digital commerce. The Digital Product Passport isn’t just a rule to follow, it’s a chance to lead with purpose, build consumer trust, and make a difference.

Ready to get started? Let’s integrate DPP into your business and create a transparent, sustainable future together.

Contact Memo today!